Headshots
Your headshot is often your first introduction. Before someone meets you, shakes your hand, or reads your resume, they've probably already seen your photo. Whether you're building your business, advancing your career, updating LinkedIn, or submitting to modeling agencies, a professional headshot helps you make the right first impression.
You Are Going To LOVE Your Headshots
Invest in your image. Your headshot should tell people exactly who you are, it should convey a message and hopefully not the wrong one. The way you are styled, your pose, the background, the clothes you wear tell people more about you then you can possibly imagine. Whether you are trying to bring in more customers for your business, get hired for that dream job, land the role in your next acting gig, or make it in the fashion world. Whether you need acting headshots, corporate headshots, or modeling headshots we have you covered. For professionals you want a photo that exudes confidence and competence. You want clients or an employer to know that you are the right person for the job. For acting you want to appear radiant and more relaxed "not stuffy" or you may want to take on the persona of the part that you are looking to play. When you call we will have a phone consultation where we can decide exactly what you are trying to achieve and the best way to go about it. Once we have decided what your message will be we can determine if you would like to come to my studio, if you would like me to bring my studio to your home or office or if you would like an environmental headshot outside with a nice blurred background.
The Studio
Professional studio lighting, high resolution cameras, an experienced photographer, and a wide variety of backdrops to choose from will ensure you get the look that you are dreaming of.
Investment
Professional Corporate Headshots
Business headshots are often the first impression potential clients, employers, and colleagues have of you. Whether you're updating your LinkedIn profile, company website, marketing materials, or business cards, a professional headshot helps establish credibility and build trust before you ever meet someone in person.
My goal is to create a headshot that reflects both your personality and your profession. During your session, I'll guide you through posing, facial expressions, and subtle adjustments to help you look relaxed, confident, and approachable—even if you don't enjoy being in front of the camera.
Every session is customized to your industry, personal brand, and how you plan to use your images.
From entrepreneurs and consultants to sales professionals and executives, I work with clients throughout Cape Coral, Fort Myers, and Southwest Florida to create business headshots that make a lasting first impression.
Business Headshots
A consistent, professional appearance across your company's website and marketing materials reinforces your brand and helps build confidence with clients and customers. Whether you need headshots for a small leadership team or hundreds of employees, I provide efficient, high-quality corporate photography with a streamlined process designed to minimize disruptions to your business.
I offer both studio sessions and mobile on-location photography, bringing a complete professional lighting setup directly to your office, conference, or corporate event. Every employee is photographed using the same lighting and background to create a polished, cohesive look across your organization.
Corporate headshots are ideal for company websites, annual reports, LinkedIn profiles, press releases, internal communications, and marketing materials. My goal is to make the experience quick, comfortable, and enjoyable while delivering professional images your team will be proud to use.
Acting and Modeling Headshots/ Modeling Digitals
Whether you're pursuing a career in modeling, updating your portfolio, or preparing submissions for agencies, professional headshots and Modeling Digitals are essential for making a strong first impression. Modeling agencies, casting directors, and potential clients review hundreds of submissions, so your images should accurately represent your natural appearance while showcasing your confidence, personality, and versatility.
Whether you're creating your first portfolio or refreshing an existing one, we'll work together to capture a variety of looks that align with your goals and the types of modeling or acting opportunities you're seeking. From agency-ready Modeling Digitals with minimal retouching to polished commercial and theatrical headshots, every image is designed to highlight your unique look while meeting industry expectations.
Throughout your session, I'll guide you through posing, facial expressions, and body positioning to help you look relaxed, confident, and authentic in every image. My goal is to create professional photographs that not only help you stand out but also give agencies and clients an honest representation of who you are, helping you submit your portfolio with confidence.
Environmental Headshots
While traditional studio headshots offer a clean, timeless look, environmental headshots tell a deeper story by placing you in a setting that reflects your profession or personality. Photographing you in your office, workspace, medical practice, storefront, or outdoors creates images that feel authentic while giving potential clients a glimpse into who you are and what you do.
Environmental headshots are an excellent choice for business owners, real estate agents, healthcare professionals, attorneys, architects, creatives, and entrepreneurs who want their images to feel approachable and genuine. These portraits work especially well for websites, social media, magazines, marketing campaigns, and personal branding.
Rather than relying solely on a background, environmental portraits use your surroundings to reinforce your brand while keeping the focus where it belongs—on you. Together, we'll choose a location that complements your profession and create images that are both professional and memorable.
Linkedin Headshots
Your LinkedIn profile is often the first place recruiters, hiring managers, clients, and business connections go to learn more about you. A professional LinkedIn headshot helps you make a strong first impression, communicate confidence and credibility, and reinforce your personal brand before you've even had a conversation.
Whether you're searching for a new career opportunity, growing your professional network, or building your business, your profile photo should reflect the professional image you want to project. During your session, I'll guide you through posing, expressions, wardrobe selection, and body positioning to create natural, approachable images that look authentic and polished. Together, we'll capture a variety of looks so you can choose the headshot that best represents you and your career goals.
Every LinkedIn headshot is professionally retouched while maintaining a natural appearance, ensuring you look like the best version of yourself—not someone else. The result is a modern, professional image that helps you stand out, build trust, and make a memorable first impression with every profile view.
Why Investing in a Professional Headshot Is Worth It
Your headshot is often the first impression you make. Before someone meets you, shakes your hand, or speaks with you on the phone, they have probably already seen your photo.
Whether you're applying for a new position, networking on LinkedIn, building your business, or updating your company's website, your headshot communicates professionalism, confidence, and approachability within seconds.
A professionally created headshot helps you:
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Build trust
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Stand out from competitors
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Increase profile engagement
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Make a memorable first impression
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Create a consistent personal brand
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Show clients that you take your career seriously
Many people spend thousands of dollars on education, certifications, websites, and marketing but continue using outdated cell phone pictures. A professional headshot is one of the most affordable investments you can make in your career.
Ready to get started?
Choose Your Lighting Style
Let us know which style you prefer for your headshot (Beauty or Rembrandt lighting). The addition of a hair light is beneficial for someone with dark hair on a dark background and helps with separation.
Beauty lighting usually looks best with older clients and/or people looking to eliminate wrinkles on their face or clothing. It gives a warm/happy vibe.
Rembrandt lighting looks best with younger clients and it gives a more moody/stoic look with shadows.
Branding Photography
Your brand is more than just a logo—it's the story you tell and the impression you leave with every interaction. Personal Branding Photography goes beyond a traditional headshot by creating a collection of professional images that showcase your personality, expertise, and the unique value you bring to your clients. These images are ideal for websites, social media, marketing materials, email campaigns, speaking engagements, and advertising.
Whether you're an entrepreneur, business owner, real estate agent, attorney, healthcare professional, coach, consultant, or content creator, a branding session is designed to capture you in a way that feels authentic and approachable. We'll incorporate multiple outfits, locations, and lifestyle elements to create a diverse library of images that reflects your brand and helps you connect with your audience.
Every branding session is tailored to your business goals and the message you want to communicate. My goal is to create professional, engaging photographs that not only look great but also help you build trust, strengthen your brand, and create a consistent visual presence across all of your marketing platforms.
Before
Image Retouching
We can't look perfect everyday. Our photo retouching is included with every headshot or branding session. Remove blemishes, reduce facial and clothing wrinkles, remove fly-away hairs, whiten teeth, fix bloodshot eyes, smooth skin, reduce double-chin, and slenderize figure if needed.
After
Kristina Martinovic
Mark is always my recommendation when it comes to headshots. He is friendly, professional, and super efficient. Thank you for working with our busy schedule and getting our photos back quickly and beautifully!
Steve Shortino
Mark Schoenfelt Photography is the BEST! ...Amazing studio, Professional, Friendly, Courteous, Prompt & Fairly Priced!...5 STARS****
Francisca Martinez
I used Mark for my headshots, had an amazing experience he is incredibly patient, really took the time to listen to what I wanted and it shows in the final product. Go ahead and make your appointment you won't regret it.
Q- Where are you located?
A- Our photography studio is conveniently located in Cape Coral, Florida, where we create professional headshots, business headshots, LinkedIn headshots, executive portraits, and personal branding photography. We also travel throughout Fort Myers and Southwest Florida, bringing our mobile headshot studio directly to businesses, conferences, and corporate offices.
Q- Can I do a wardrobe change?
A- Yes, (as long as it is allowed with the package that you purchase) just remember it will cut into our shoot time. Multiple wardrobe changes allow you to create different looks for your LinkedIn profile, company website, personal branding, and marketing materials.
Q- How many photos do you take?
A- For the base package of only a single headshot usually 20-25 images. The larger packages can be over 200 photos. Every session includes an online proof gallery so you can choose your favorite professional headshots from the comfort of your home.
Q- What should I wear?
A- For anything corporate, a well-fitting jacket looks best for men and women. A black suit jacket and pants, crisp white shirt (with no tie) and a dark grey backdrop is a timeless look that has neutral colors that will look good on any business card or website. If you want to wear colors do not wear patterns, pick bright solid colors. Remember that clothing wrinkles show very well when using flash so try to press your clothes before the shoot. Clothing plays an extremely important role in the overall look of business headshots, corporate headshots, and LinkedIn headshots.
Q- How long before I get the photos?
A- Headshots are usually a one-day turnaround time, if we are backed up with editing we will let you know ahead of time that it will take longer.
Q- Do you retouch the photos for wrinkles?
A- Every image includes retouching while maintaining a natural appearance. Professional headshots reveal far more detail than traditional portraits, so each image receives extensive, hand-crafted retouching. Every headshot is carefully edited to soften wrinkles, remove blemishes, tame flyaway hairs, whiten teeth, and create a polished, natural appearance that still looks like you.
Q- Will you come to our office to photograph our team?
A- Absolutely, we will bring an entire mobile studio complete with lighting and backdrops. We just need a large enough space to work in. We have shot with a local Fortune 500 company the last several years photographing at their corporate office and also worked countless conferences/events with this same setup.
Q- What is your equipment? Do you have backup equipment?
A- We use a 30 megapixel Canon R6 Mark III and have a 45MP R5 if you need higher
resolution. We use all Canon pro-grade "L" series glass.
Q- Why should I hire a photographer instead of using my phone?
A- Today's smartphones take excellent photos, but a great professional headshot is about much more than the camera. The biggest difference comes from professional lighting, posing, expression coaching, lens selection, and expert retouching—all working together to create an image that helps you make the best possible first impression.
During your session, I'll guide you through subtle adjustments to your posture, head position, facial expressions, and wardrobe to create a confident, approachable look that feels natural. Professional lighting is carefully designed to flatter your features, reduce harsh shadows, and create depth that simply isn't possible with most phone cameras.
After your session, each selected image is individually retouched to remove temporary blemishes, soften wrinkles, tame flyaway hairs, whiten teeth, and polish your final portrait while maintaining a natural appearance. The result is a high-quality headshot that reflects your personality and professionalism—perfect for LinkedIn, company websites, marketing materials, business cards, and personal branding. When your image represents your career or your business, investing in a professional headshot is an investment in the first impression you make.
Frequently Asked Questions
3 Steps For Incredible Photos
1
Give me a vision, I need to know what type of photos you want in order to best serve your needs. Be descriptive, if you have a location in mind let me know or if not give me the vibe you are looking for and I will help make suggestions.
2
Let me know the number of people being photographed, approximately how many images you want delivered, and when you would like to have the photoshoot done. The more details the better and the easier it will be for me to point you towards the best package.
3
Take action and click on the link below to Book Your Session and provide me with all of the details that you gathered from the first two steps. I will reach out to you so we can discuss creating the photoshoot you've been dreaming about.